This is a collection of results the clients who works with me have earned.
SEO for A Large Electronics Ecommerce Store B2C
This is a year over year comparison of August 2019 vs, August 2018 for an ecommerce store that sells high-end tech to consumers.
Results:
- Traffic up 210%
- Revenue up 228%
Challenges:
It is a large site built on a custom platform with many technical elements that are not ideal for SEO. By focusing on the data, we were able to scale efforts that were actually working.
What worked?
- Evergreen content campaigns where we created several pillar pages
- Technical SEO / Auditing to find the low hanging opportunities and the larger obstacles that were preventing the site from ranking
- Speed optimization
SEO principle I learned here:
Strategies differ from site to site. It is more important to know what not to do as well as what to do.
SEO For A Large Ecommerce Health and Medical Supply Store B2C
Results
- Traffic up 200%
- Revenue up 31%
Challenges:
This is a store that sells products to help people with incontinence. This site was using an expensive enterprise SEO software suite and just not seeing the results from it. It is a similar story to most teams I work with. SEO can be so abstract that it becomes difficult to prioritize what is worthwhile over what is not.
What worked?
- Evergreen content campaigns where we created several pillar pages
- Improving the click through rate (CTR) of existing content
- Speed optimization
- Technical SEO / Auditing to find the low hanging opportunities and the larger obstacles that were preventing the site from ranking.
SEO principle I learned here:
You do not need the “best tools.” You can lead an SEO strategy with Google Search Console’s free data. By measuring, iterating with small incremental improvements, you can win.
Curious about the results you will earn?
Contact me or give me a call at the number above.