This is a collection of results the clients who works with me have earned.
This is a year over year comparison of August 2019 vs, August 2018 for an ecommerce store that sells high-end tech to consumers.
It is a large site built on a custom platform with many technical elements that are not ideal for SEO. By focusing on the data, we were able to scale efforts that were actually working.
Strategies differ from site to site. It is more important to know what not to do as well as what to do.
This is a store that sells products to help people with incontinence. This site was using an expensive enterprise SEO software suite and just not seeing the results from it. It is a similar story to most teams I work with. SEO can be so abstract that it becomes difficult to prioritize what is worthwhile over what is not.
You do not need the “best tools.” You can lead an SEO strategy with Google Search Console’s free data. By measuring, iterating with small incremental improvements, you can win.
Contact me or give me a call at the number above.
About The Author
Steve Weber has been marketing online since 2005. He has managed SEO programs for Calvin Klein, Reef, Jansport, Nature Made, Fanatics, and many (many) more other brands ranging across all sizes and verticals.
Steve was a licensed stock stockbroker who adapted his learning of portfolio theory into an effective approach to search engine optimization. Steve’s SEO strategies emphasize focus, priority, and discipline in a manner that will take your organic traffic levels to new heights.
Steve is currently working on the 91st week of his digital marketing certification quest. In his quest he earns or renews a digital marketing certification each week. You can follow along with the certification quest here.
When Steve is not optimizing the web, he is a musician, marathon runner, and board sports enthusiast.